Social Media Content Creator

Experienced social media content creator and lifestyle photographer with a demonstrated history of working in the marketing and advertising industry.
Skilled in Microsoft Programs, Adobe Programs, Final Cut X, Digital Copywriting, and Microsoft Excel.
Strong arts and design professional.

GPlusMedia Inc. - Staff Writer & Travel Editor

July 2022 – Present

Lead editor for GaijinPot Travel, overseeing editorial strategy, story development and contributor coordination to maintain a consistent voice, accuracy, and SEO alignment.
Planned and produced travel, lifestyle, and news content across JapanToday, GaijinPot, SavvyTokyo, and GaijinPot Travel.
Managed freelance writers and external vendors, ensuring timely delivery of high-quality content in line with brand tone and KPIs.
Collaborated with marketing and sales teams to develop sponsored content and branded campaigns.
Created multimedia content, including video scripts and short-form videos for YouTube, Instagram Reels, and TikTok, supporting audience growth and engagement strategies.
Optimized published articles for SEO, readability, and strategic audience targeting.

Cosmos Trading Company - Digital Marketing Officer

Wrote product listings and blog posts to improve SEO and e-commerce visibility.
Produced brand-aligned content for Instagram, Twitter and TikTok, contributing to increased online engagement and follower growth.

November 2021 – April 2022

PHLight - English Teacher

April 2020 - October 2021

Delivered tailored lessons to students preparing for EIKEN and TOEIC, with a curriculum based on individual goals.
Managed social media presence, creating content and graphics to enhance school branding and student outreach.

GPlusMedia - Editorial Assistant (Part-time)

Wrote and edited articles for GaijinPot Blog, GaijinPot Study, and GaijinPot Travel, focused on expat life, education and tourism in Japan.
Scheduled and published Instagram content, supporting the platform’s visual storytelling strategy.

March 2020 - November 2021

YOLO JAPAN - Social Media Communications Associate (Part-time)

Developed and implemented content strategies to drive engagement across YOLO JAPAN’s social channels.
Produced and edited short videos; co-hosted weekly livestreams to promote new features and community events.
Analyzed content performance using social analytics tools.

April 2019 - April 2020

Ogilvy & Mather - In House Photographer

May 2017 - March 2019

Photographed social and digital campaigns for clients including Coca-Cola, KFC, and Hong Kong Ocean Park.
Created visual content for monthly calendars, product launches, and campaign documentation.

Ogilvy & Mather -Community Manager

April 2015 - April 2017

Oversaw content planning and publishing for agency clients’ social media accounts.
Collaborated with creative teams to develop campaign messaging, visual direction, and community engagement strategies.

For more information about my writing experience, please get in touch.

cv: CV